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Mailers Mining the Massive Market of Asia
Mailers Mining the Massive Market of Asia....(Continue Reading) The 10% Club
Byline: RALPH STEVENS One of the questions often asked - especially by list owners - is about the size of rental commissions. Why do brokers get 20% ......(Continue Reading)Consumer tests: Pumped-Up offers, self-mailers galore - Direct Mail
THE RECESSION, TIGHT PROMOTION BUDGETS, THE NEW AUDITING RULES AND THE ANTHRAX SCARE ARE DRIVING EXPERIMENTATION WITH STRONGER OFFERS AND CHEAPER, NON-THREATENING ......(Continue Reading)Steamed at Sweeps Mailers - Letter to the Editor
In the August story "F&G: What Went Wrong" about the Chapter 11 filing of Foster & Gallagher, Mark Swedlund, partner at W.A. Dean & Associates, was quoted as saying "The company's hard times are go...(Continue Reading)Who's got mail? - Media Update - the top direct mailers in the US
Who's got mail?(Media Update)(the top direct mailers in the US)...(Continue Reading)
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